Welcome to mi-ji – a skincare app for the one in every one of us.
No two of us are alike, and each of us deserves a skincare routine that makes us feel at home in our own skin. At mi-ji, we believe that true beauty comes from within, and a balanced mind, body, and spirit are the keys to achieving a radiant self. mi-ji takes skincare beyond topical treatments and standard advice to create a holistic approach that’s also actionable, empowering individuals with the knowledge and tools necessary to achieve glowing skin from the inside out.
Our app combines the philosophies and techniques of personalized skincare, modern technology, and mindfulness practices to build daily routines unique to you. We are the skin we live in. Take a moment for yourself with us.
mi-ji = Beauty Time
The time you spend doing mindful skincare is time for your well-being. We believe in skincare as one part of a balanced, lifelong practice. mi-ji helps you build and maintain that practice to reap better results for your skin, health, and mind.
Founded by a renowned esthetician passionate about mindful skincare, ethical products, and the beauty of minimalism, mi-ji seeks to redefine the confusing process of “perfecting” skincare. Instead, we help you reevaluate your relationship with your skin through simple, action-oriented advice, morning and evening routines, and supportive mindfulness exercises that you can access from anywhere.
Our philosophy is centered around the idea of self-care as evolution, and embracing natural beauty as freedom. We believe that skincare should be a therapeutic experience, not just another mundane task. And we know that a great routine evolves with you over time.
Because everyone is different, so too is their skin.
Instead of a one-size-fits-all approach, we take the time to understand your skin type, lifestyle, and wellness concerns to create a customized routine that works for you — one that capitalizes on those precious moments we have to ourselves each day to achieve wellness and presence through small, consistent gestures of self-care.
We’ll start by getting to know your skin through a series of questions that help us discern where you are in your current routine. Our team will then provide you with the highest quality skincare knowledge and advice, along with daily rituals of mindfulness and self-care. Any time you open the app, expect relief from a world that demands so much of you and feel confident that you are doing something positive for yourself morning and night.
We invite you to join our community of individuals who are passionate about skincare and self-care. Sign up for our newsletter to discover the latest skincare research, receive early access to our offerings, and meet like-minded routine devotees.